One book that has massively influenced my
argument is Cold War Modern: Design 1945-1970. This book focusses
on the role of graphic design throughout the Cold war, at periods of tension
and detente. I have picked out these four quotes to use in my essay to make my
argument. This book focuses on the creative conflict that took part
and offers an international perspective on the Cold War across the arts.
It looks into the idea of graphic design being used as a tool to represent
and sometimes challenge the dominant political and social ideas of the
age. It looks into everyday products, to the highest human achievements in
science and culture, that were produced to out do the opponent in this
period of creativity.
“Nevertheless, reconstruction of Europe’s
war-torn cities was a common concern and a great opportunity for the congress
to demonstrate its indisputable relevancy. Reconstruction should, perhaps, have
been a unifying theme. But the event of a Cold War freeze in the relations
between former allies.”
Crowley, 2010, p. 44
“What is clear is that the reminders of a
recent and brutal past also served as a warning for the future.” Pavitt, 2010,
pg. 116
“Eastern European regimes, struggling to
maintain power during the turbulence of the ‘Thaw’ years following Stalin’s
death, turned to the products of modern consumerism to pacify angry societies”.
Crowley, 2010, pg. 128
“The US Marshall Plan for Western Europe’s
economic and political reconstruction linked consumer affluence to economic
stability and an enfranchised democratic citizenry.” Castillo, 2010, pg. 65
The quotes I have chosen focus on the reason behind the expanse of creativity in the arts and the reasons behind both sides of the Cold War using this creativity to rebuild their cultures.
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